24/7: In Love

24/7 in Love is a 2012 Filipino romantic comedy film directed by John D. Lazatin, Mae Czarina Cruz, Frasco Santos Mortiz and Dado Lumibao from Star Cinema. The film was released nationwide on November 21, 2012. The film is a romance anthology in which several characters are involved in various crazy antics for love’s sake. The ensemble cast is composed of selected Star Magic’s talents – including Kathryn and Daniel – to celebrate the agency’s 20th year anniversary.

Official Trailer


Jane (Kathryn Bernardo), a die-hard fan, wants to win tickets to Billy Fernandez’s (Daniel Padilla) concert. To do this she must answer the question, “What would you do if it was the end of the world?” In search for this answer she meets different people with different love stories: a 40-year old virgin named Virginia who meets a gigolo named Charles ; a hopeless romantic secretary, Barbara who is helping her boss, Ken with “personal issues”; Belle who is in love with her gay best-friend, Butch, an active-executive; Verna who falls in love with a waiter named Elvis in Vietnam; Jomar who is trying to court Ayie with the help of a 35-year-old mentally-challenged man named Pipoy; Patty who traces her first love, Alvin to become a model for her company.

Memorable Lines

“Kahit end of the world na basta si Billy ang kasama ko. Take me lord, Take me.” – Jane

“Alam mo kung totoo yung sinasabi nila na guguho na ang mundo ngayong araw, masaya ko at nakasama kita.” -Billy


From Back Of The Frying Pan:

The whole movie closes by going back to the first story which involves a song number and an appearance by all the previous couples in the venue with KathNiel taking the spotlight in this one. I’m not surprised but I’m stunned that every time either Daniel Padilla or Kathryn Bernardo appears on screen, the whole cinema goes crazy.

From Click The City:

And it is in fact the sequences that stray from the feature-length formula that work best. While still working within a romantic context, the sequences that work eschew the tedium of the meet cute and the romantic montage and tell simple stories of people who already share something significant.

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